Terence McDonnell

Associate Professor of Sociology; Concurrent Associate Professor,Keough School of Global Affairs

Terence McDonnell

742 Flanner Hall
University of Notre Dame
Notre Dame, IN 46556

(574) 631-7599
tmcdonn2@nd.edu

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Terence McDonnell

Associate Professor of Sociology; Concurrent Associate Professor,Keough School of Global Affairs

Expertise

Culture and media, health and AIDS, social movements, gender and sexuality, urban studies, theory, qualitative methods

At the Keough School

Terence McDonnell is a concurrent associate professor in the Keough School of Global Affairs at the University of Notre Dame.

Research and Publications

Terry McDonnell is a cultural sociologist (PhD 2009, Northwestern University) who studies objects and media in everyday life.

McDonnell’s book, Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns (University of Chicago Press) develops the idea of “cultural entropy” to explain why best practices and evidence-based HIV/AIDS media campaigns in Accra, Ghana often fail to change peoples’ belief and behavior. He finds that as modernization and globalization makes culture more complex, the chances for misinterpretation increase and international health NGOs find it difficult to control their messages. His research has been published in numerous sociological journals including the American Journal of Sociology, Qualitative Sociology, and Theory and Society.